DURACOOL is a bright white, Thermal-Control Roof Coating.
DURACOOL Bright White, Thermal-Control Roof Coating is applied to existing surfaces, saving money on cooling costs through reflectivity while increasing the life of the roof. Our coating reflects 90% of the suns ultraviolet rays and heat. This will reduce the interior heat of the building, saving 20-30% or more on your A/C costs. Our coating will add years of life to the existing roof at a fraction of the cost of a new roof.
Keywords: Duracool, Roof Coatings, Duracool Brushable Caulk, Thermal Control, Elastomeric Roof Coating, Radiation Control,
Interview Q&A
How long have you been in business?
30 years, since 1985
What is your primary product or service?
We manufacture 100% acrylic white elastomeric thermal control white roof coating. We sell our coating direct, and also install.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
Our father started this company 30 years ago, he was a brilliant salesman and also thinking outside of the box to create ways of helping people with their roof needs, and energy savings.
How do you differentiate yourself from other businesses in your category and area?
We are family owned and run, have been in business for 30 years, and we are the direct manufacturer of our coating.
How many locations do you have and do you have plans to expand?
We have one location in Gainesville, GA
Provide detailed directions to your location
1975 Delta Dr, Gainesville, GA 30501. We are right off of 369, Browns Bridge Rd.
What type of payments do you accept?
Cash, Check. Credit Cards, Wire Transfers
Which areas do you service?
We will sell to any area, we have shipments going all over the US and also overseas. We will install in the south-east states, and will find a contractor for you outside of that area.
Who owns your company or runs daily operations?
Richard Morgan and Sarah Eddleston, brother and sister, who are now running the company that was first inspired by their father, Bill Morgan, 30 years ago. Richards wife Carmen Morgan is also very involved in the runnings of the company. A true family owned and run company.
What are your hours of operation?
We are open for operations M-F 8:30am-4:00pm
What is the best compliment anyone can give you?
That we stand by our word, and we do a great job.
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